How Review Guru works
Different journeys for different people — all built around honest, moderated reviews.
If you're a reader
Search or browse
Look up a business by name, category, or city. Cover photos, ratings, and addresses show up right in the list.
Read real reviews
Every review is either native (written on Review Guru) or imported from Google with attribution preserved. No incentivised fluff.
Trust the rankings
Our rankings use a Bayesian-weighted score so a single 5-star outlier doesn't beat a consistent 4.5★. Paid placements, when we add them, are always labelled.
If you want to write a review
Sign up free
Email and a name. Or continue with Google. No credit card, no phone verification.
Write honestly
Minimum 40 characters. Add a star rating, what you ordered, what worked, what didn't. Real detail helps everyone.
Get moderated fast
AI screens first, humans review flagged submissions. Clean reviews publish immediately. You can edit your review anytime.
If you're a business owner
Claim your listing
Find your business, verify ownership via email-domain match or document upload. Takes 2 minutes.
Reply to reviews
Public professional replies show under every review. You can edit and improve them later. You can't delete customer reviews — but you can flag ones that violate policy.
Stay accountable
Claimed listings show the 'verified by owner' badge. Your information stays current. You build trust with every reply.
What happens if I try to cheat the system?
Review manipulation is the fastest way to get your account banned. We detect it programmatically (behaviour patterns, device fingerprinting, review-timing clustering) and manually. Businesses that pay for fake reviews lose their claim permanently. Read the full Content Policy →